Nevelskiy

When Russian-born house producer Konstantin Nevelskiy made Los Angeles his home in late 2022, he paired his move with a strategic partnership in London. By collaborating with Sundesire Media Worx Ltd—a UK-registered music distributor based in London—Nevelskiy amplified the global presence of both his labels: Loony House Major and Black Piano Classic Records.

In the music industry, stream manipulation isn’t just a “gray tactic” — it’s a direct road to bans, penalties, and permanent removal of a track from all platforms. Spotify, Apple Music, YouTube — all the major players have activated tough algorithms and real sanctions against fake plays. But the most important thing is this: the entire streaming system is changing, and the old hacks no longer work.

Ever taken a peek into the distribution agreements of the platforms where you drop your beats?